The Original Startime’s Powerful Sponsorship Through The Years – Part 1

With such an outstanding track record, it is no surprise that over the years the multi award-winning Original Startime series of vintage concerts has been able to attract the support and involvement of an impressive array of sponsoring companies and organizations.

It all started with Heineken Beer who were title sponsors  for the first 18 years (1988- 2006). Then there was CVM TV who came on  board in 1996 to commence a relationship with MKB and the entertainment industry in general, which has grown into the enviable place they now hold as front runners in entertainment TV; followed by Wray & Nephew White Overproof Rum and Stone’s Ginger Wine.

Media sponsorship in the form of  reduced advertising rates and promotional support, first came from JBC Radio 2 later becoming Radio 92FM and now Hitz 92FM; and expanded to include IRIE FM, Fame 95FM, Hot 102FM, Kool 97FM, On Stage TV, Creative Production & Training Centre (CPTC), the Gleaner, the Jamaica Observer, the Xtra News, North Coast Times, and Mystic 1580AM, a once-popular station among  South Florida-based Jamaicans.

Other sponsors over the years included Air Jamaica, Kosmo Car Rental and Tours, COK Credit Union, Christar Villas Hotel, Sportsmax TV, Jamrock Sports Bar & Grill, 925 Jerk, Juici Patties, Pepsi, Ting, Happy Ice, Securipro, Interlinc Communications, Miphone, Bourne’s Texaco, Seals & Engravables, Knightsman Security, Worldtron, Breezes  Montego Bay, Versalles  Hotel in Clarendon,  Golf View Hotel  in Mandeville, Sunset Jamaica Grande, Island Village and the Ruins in Ocho Rios, Electrotech, Spike Industries, Island Pride Soup, Catherine’s Peak Water and Grizzly’s.